Chiming in as someone who doesn't make fanlistings, but has loved visiting them for over a decade.
I think it's important to keep in mind that fanlistings and shrines are different things - something that came up repeatedly in the 2014 posts in this topic when it was originally made. Amassment's newly-introduced fanlisting forum only promotes fanlistings that have "a little more", but that's because Amassment is a shrining
community, and this forum is an attempt to push fanlistings and shrines a bit closer, while opening itself to those who may be intimidated by shrines. And as much as I love seeing "a little more" on fanlistings as a visitor, that isn't a fanlisting's defining trait; I think looking at fanlistings as lesser, light-weight or incomplete shrines would be doing them a disservice. (I actually love how catnox put it: A fanlisting is about sharing. I know I love it when I can join a fanlisting and grab a code to display on my own site, especially when it's a subject that I've believed to be long dead.)
A fanlisting's content is not the same as a shrine's content. From the perspective of an outsider, I think fanlistings are about maintaining a dedicated list or creating a pretty layout to a subject you like, or both. I visited this fanlisting
yesterday, for example, and there's no "content", just a paragraph of thanks for having received the fanlisting through adoption along with a few words of love for the subject. But it made me, a fan, very happy to see that. Another fanlisting I visited yesterday had a barebones layout, but it has been up for over ten years, and it still lists my old internet handle from before 2005 in the fan list... That's incredible dedication, and it's touching.
Then, there are all kinds of stunning layouts out there, which makes me very nostalgic, because I assume that most people who are still creating fanlistings are people who got into making websites over ten years ago, just like me. And their skills have evolved so much that I can see their dedication in their layouts, while I get to enjoy a subject's visuals in a new way. But that's not the only thing - there are plenty of layouts that look like the kind that you'd see around ~2003, and that's just as lovely: It means that these people have stuck around so long, keeping their love for a subject alive through a dedicated list.
So no, I don't think fanlistings as a whole should
to focus on shrine-like content or extras more to establish themselves, because what they already have is plenty. And, as others have already said in this topic, sometimes you just don't have anything to say on a subject, but want to make pretty graphics anyway (I do that on Tumblr, for example), or perhaps you don't enjoy or don't have the skillset to sit down and make a shrine - and there should be no pressure to. I don't ask someone who makes fanart to write me fanfic or ask someone who hosts a fan event to set up a forum too, for example. I don't ask a fellow fan to give me more than they're already giving, perhaps to prove that they're more dedicated than "that".
As for fanlisting owners having a lot of fanlistings in a certain fandom... I get what isavarg is saying; it's nice to see many different people own fanlistings for those. But how do you, as a fanlisting creator, know - in advance! - how popular a fandom is within
the fanlisting community, especially with not that many people making sites anymore and preferring, say, social media? What if certain subjects just wouldn't get any fanlistings for them for however long if it weren't for you applying for them? I went on fanlisting joining spree a while ago, and updated all my fanlistings yesterday. It surprised me to see that many extremely popular fandoms in the present (when you look at social media and other outlets) barely have any fanlistings to them, or not as many as you'd expect. I'm also into a lot of obscure and old things. In both categories, it pleasantly surprised me that one or two people had a lot of fanlistings to the respective fandom - that they are just that
dedicated to a fandom to make several sites for it - and that made me incredibly happy.
As someone who doesn't make fanlistings, but has heard about the modalities behind them, isn't there also a distinction to be made between applying for fanlistings on your own, and applying for fanlistings up for adoption, or that have recently been removed from the network? In that case, it'd be up to the staffers handling the requests to "distribute" fanlistings, so to speak.
Lastly, even if the environment within the fanlisting community happens to be bad (I can't judge, I'm not in it) due to the competitive nature, I think as individuals, you can still choose part of the company you keep, and try to see the hobby from a positive side? Fanlistings may no longer be a place where fans who get listed find fellow fans (perhaps they never were? I have no idea), but I think friendships can still be made that way: between the fanlisting owner and those who get listed, and among fanlisting owners due to the common hobby. I've interacted with fanlisting owners over the years, as a visitor, and the intersection between online TCGs, fanlistings and shrines has played a big part in keeping my love for website-making and fandoms alive over the years (some people are into more than one of these communities). These days, it always surprises me when I chat someone up and they tell me that they've visited one of my shrines since I rejoined the community last year, and they're surprised too, when I meet them in oTCGs and start talking about their fanlistings.
In the end, I think that's what Amassment is also trying to do: providing a platform where you get support and encouragement for your fanlistings, and meet fellow fans while introducing new people to the subject. Discussion topics in this forum and the What fanlisting(s) are you currently working on?
topic are open to all kinds of fanlistings. And even though plugs demand "a little more", Amassment lets you decide on your own what that "little more" is - without necessarily following typical shrine content.